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THEAGENTSOFCHANGEPREVIEWISNZANNUALCONFERENCEFriday20Saturday21June2014TheLanghamAuckland Werehelpingthenextgenerationgoevenfurther.Aspartofourcommitmenttoeducationwewanttomakesurethenextgenerationgetsagoodheadstart.WecontinuetoinvestinschoolsthroughoutNewZealandhavecreatedpublic-privatepartnershipsandestablishedtheNextGenerationLeadersProgrammetoidentifyanddevelopthetalentsofNewZealandsyouth.WerealsoaprincipalsponsorofTheSirPeterBlakeTrustfosteringsustainabilityandleadershipsothatweseemoreyoungKiwismakingbigwavesinthefuture.FormoreinformationaboutourinvestmentinyoungKiwisphone0800FUJIXEROXorvisitfujixerox.co.nz EducationalInnovationempowersleadersandstafftobetheagentsofchange.Beinginnovativeisaboutlookingbeyondwhatwecurrentlydowellidentifyinginspirationalideasoftomorrowandputtingthemintopractice.Therearemanyexistingandpotentialsourcesofeducationalinnovationthatschoolscanaccessandadopt.Acollaborativeandcoordinatedeffortininnovationwillcreateasustainedschoolenvironmentthatmaintainsandenhancesstudentlearningimprovescapacitiesandgeneratesnewresources.The2014ISNZannualconferencewillbeheldatTheLanghamAucklandandwillexploredifferentaspectsofinnovation.DrLesterLevywillarguethatBoardshaveamajorparttoplayinensuringthatschoolsreachtheirfullpotentialandthatthispotentialcanbereachedthroughgenerativegovernance.BrianSweeneyNewYorkbasedchairmanoftheinternationalstrategiccommunicationsandpublicrelationscompanySweeneyVestywilllookathowtoleveragetheFourBigIsIdeasInnovationInspirationandIdentity.Hewillsuggestwaysofbrandingtheindependentschoolssectornationallyandinternationallytodeliverontheuntappedpotentialofthesector.DerekWenmothfromCOREEducationposesthequestionModernLearningEnvironmentswherestheinnovationHesuggeststhatwhenmodernlearningpracticeinformsthedesignofmodernlearningpracticeweseeatransformationinhowwethinkofschoolsandschooling.DrStephenHolmeswillexploreinnovativeschoolmarketingbypositioningthroughpedagogy.Hisprovocativepresentationwillofferaperspectiveonhowteachersandpedagogymayformthebasisforacleanairapproachtomarketmessagingandacompellingandcogentnarrativeforparentaudiences.Thesespeakersandotherprofessionalswillsharetheirknowledgeresearchandexpertisetopromoteinnovationineducationasameansofsustainingqualitycompetitivenessandviability.TheISNZAnnualConferenceisthelagshipeventintheProfessionalDevelopmentcalendar.Itpresentsaninvaluableopportunityforallpersonnelinourmemberschoolsandotherstolearnexchangeviewssocialiseandnetwork.ISNZengagessomeoftheworldsleadingstrategiststhinkersandinnovatorstoprovokeandponderoncurrentrelevantissuesaffectingourschoolsandyoungpeopletoday.Ourspeakerswillchallengeustothinknewideasandtoquestiontraditionalnotionsabouteducation.Theywillencourageustoconsidermoreresilientandadaptivemodels.The2014ISNZAnnualConferencewillprovidedelegateswithaninsightonhowsuccessfulinnovationcantakeplaceandhowthosewhofacilitateplannedchangeorinnovationschangeagentscandiagnosetheneedacquiretherelevantresourceschoosethesolutionandgenerateself-renewal.Studentsinhabitaborderlessworldofferinglimitlessconnectiondataandmobility.Theycanchoosetoaccessknowledgeandparticipateindialogueonaglobalscale.Theyneededucationdeliveredinwaysthatarecompatiblewithandsupporttheirworld-viewandtheirbondwithcommunicationtechnology.TonyBryantTopicLeaderMicrosoftPartnersinLearningDeborahJamesExecutiveDirectorProudlysupportedbyFujiXeroxwww.isnz.org.nz Thursday19June20144.00pm-5.00pmNewHeadsmeeting4.00pm-5.30pmASBAAGMforbursarsonly5.30pm-7.00pmRegistrationFriday20June20148.00am9.00amRegistration9.00am9.30amOpeningceremonyGuestspeakerHonHekiaParataMinisterofEducation9.30am10.00amPresentationofISNZHonoursAwardsAwardspresentedbyHonHekiaParata10.10am11.10amKeynoteBrianSweeneyWinningtheWorldfromtheEdge11.10am11.30amMorningteaandexhibitions11.30am12.30pmKeynoteFrancesValintineManagingtheDisruptionofTechnologicalandDigitalAdvances2020andbeyond12.30pm1.20pmLunchandexhibitions1.30pm2.30pmPlenaryDerekWenmothModernLearningEnvironmentswherestheinnovation2.30pm3.30pmBreakoutsessionsGovernorsSecondarySchoolHeadsPrincipalsPrimarySchoolHeadsPrincipalsBursarsBusinessManagers3.30pm3.50pmAfternoonteaandexhibitions3.50pm4.45pmPlenaryHamishEdwardsPlayingtheLongGamelinkingsuccesstoschooling2014ISNZalumnusspeaker5.00pm6.00pmMarshCocktailFunctionFreeeveningProgrammeataglancewww.isnz.org.nz Saturday21June20148.15am8.45amISAAGMforboardmembersonly9.00am10.00amKeynotePeterBiggsCrashingaThousandFathomsintoaGorgeleadinginthe21stcentury10.10am11.05amPlenaryLesterLevyGenerativeGovernanceAspirationInnovationPossibilityandPotential11.05am11.25amMorningteaandexhibitions11.25am12.15pmPlenaryShaunMcCarthyEmpoweringExcellencetheroleofschoolcultureinbuildinginternalandexternalinnovation12.15pm1.10pmKeynoteStephenHolmesInnovativeSchoolMarketingpositioningthroughpedagogy1.10pm2.00pmLunchandexhibitions2.00pm3.00pmBreakoutsessionsInnovativePracticeinInternationalEducationthepositiveimpactCliveJonesEducationNewZealandHealthandSafetyWorkActtheChangingLegislationandRiskProfessionalReviewProcessforHeadsPrincipalsAnoverviewoftheprofessionalreviewsystemspeciicallydesignedforHeadsPrincipalsofIndependentSchoolsInnovativeMarketingCommunicationBloggingChristineLeighton3.15pm3.35pmAfternoonteaandexhibitions3.35pm4.00pmFinalplenaryPeterClagueInnovationinaVocationconnectingyesterdayssuccessestothoseoftomorrow4.00pm4.15pmConferenceclose5.00pm5.30pmChapelServiceStAndrewsPresbyterianChurch2SymondsSt6.30pm7.30pmPre-dinnerdrinks7.30pmFujiXeroxConferenceDinnerSpeakerGinetteMcDonaldwww.isnz.org.nz HekiaParataiscurrentlytheMinisterofEducationandformerlyheldportfoliosastheMinisterofPaciicIslandAffairsMinisterofWomensAffairsMinisterforEthnicAffairstheActingMinisterofEnergyandResourcesandAssociateMinisterforACCandfortheCommunityandVoluntarySector.ShegrewupinasmallculturallyrichandpoliticallydynamiccommunityRuatoria-120kmsnorthofGisborneontheEastCoastofNewZealand.HekiaisofNgatiPorouandNgaiTahudescent.HekiaattendedManutahiPrimarySchoolNgataMemorialCollegeandGisborneGirlsHighSchoolbeforecompletingaMAatWaikatoUniversitywhereshewasalsoPresidentoftheWaikatoStudentsUnion.CurrentlytheNationalMPfortheManaelectorateshecameintoParliamentaftertheNZGeneralElectionin2008.PublicserviceandthepursuitofqualitycitizenshipforeveryNewZealanderarethekeydriversinHekiascareerevidentinherextensiveexperiencespanningover30years.SheshadseniorrolesintheMinistryofForeignAffairswithapostingtotheNZEmbassyinWashingtonDCtheMinistryfortheEnvironmentthePrimeMinistersAdvisoryGrouprestructuringMaoriAffairstheStateServicesCommissiontheHousingCorporationofNZtheMinistryofHealthandtheInstitutionofPolicyStudiesatVictoriaUniversityofWellington.TogetherwithherpostinWashingtonDCHekiasinternationalworkalsoincludesanumberofmultinationalforumsincludingtheSouthPaciicForumtheUnitedNationsForumtheWorldBankForumandanumberofinternationalindigenousforums.OneofHekiasfavouritequotesinwhichshedrawsinspirationfromisbytheHonSirApiranaNgataMP1905-1943.ItisalsothemottoofherformercollegeNgataMemorialCollegeRuatoria.EtipuereamongaraotouaogrowandfuliltheneedsofyourgenerationKotoringakingarakauatePakehaabsorbingtheknowledgeofotherculturesHeiorangamototinana-foryourmaterialwellbeingKotongakaukingataongaaotipunacherishingthetreasuresofyourancestorsHeitikitikimotomahuna-asasourceofprideandidentityHonHekiaParataMinisterofEducationSpeakersRepresentingthenationsleadingprivateschoolswww.isnz.org.nz NewYork-basedBrianSweeneyNewZealandco-founderofinternationalbusinessconsultancySweeneyVestywillmakeawide-rangingpresentationdrawingonbothhisprofessionalworkasastrategiccommunicationsexpertandasaparentwithexperienceoftheindependentschoolsectorinbothNewZealandandtheUnitedStatesofAmerica.TheroleoflanguageinreframingpurposepositioningandperceptionswithspecialfocusondeiningNewZealandinalocalglobalcontextHowtoleveragetheFourBigIsIdeasInnovationInspirationandIdentityPrinciplesforsuccessfulpartnershipsandcollaborationsacrosscommongroundWaysofbrandingtheindependentschoolssectornationallyandinternationallytodeliverontheuntappedpotentialofthesectorBrianSweeneyistheNewYork-basedChairmanoftheinternationalstrategiccommunicationsandpublicrelationscompanySweeneyVestyfoundedinWellingtonin1987andwithoperationstodayinTheAmericasEuropeandAsiaPaciic.BrianisthefounderandproducerofNZEDGE.COMapersonalnationbrandingprojectwhichhassigniicantapplicationforprimarysecondaryandtertiaryschools.HehasbeenamemberoftheTEDconferencesince1993andwasapresenteratTEDxAuckland2013.Inhiscreativecareerhehasproducedmusicilmtheatrephotographyandbusinessbooks.BrianisaPoliticsgraduatefromtheUniversityofWaikato.BrianSweeneyWinningtheWorldfromtheEdgeFrancesValintineManagingtheDisruptionofTechnologicalandDigitalAdvances2020andbeyondThenewfrontierofeducationisframedbyaccessrelevancelexibilityandaffordability.Ourstudentsfaceever-increasingchallengesandconsiderationsincludingglobalisationinternationalismcapabilitydemandsandover-archingmacro-economics.Whileourschoolsworktoembracechangeandtransformationtechnologicalanddigitaladvancescontinuetodisrupt.If2014istheyearofblendededucationand2016ispredictedtobetheyearofhybridlearningwhathappensin2020whenchildrenbornin2015starttheirschoolingWilleducationprioritiesparentexpectationsandlearnerneedsresembletheeducationenvironmentweknowtodayFrancesValintinehaslivedintheintersectionbetweeneducationandtechnologyfornearly20years.PriortosettingupTheMindLabFrancesheadedMediaDesignSchoolNewZealandsmostprominenttertiaryinstitutespecialisingincreativetechnologies.Inthelate1990sFrancesrealisedthatemergingdigitaltechnologiesandtheInternetwereabouttochangetheworldforeverandsheworkedwithindustrytounderstandtheirfutureneedsandtheircurrentbarrierstosuccess.ThecommondenominatorbetweenallsectorswasthehugeneedfortalentwhocouldbringkeyknowledgeContinuesonthenextpage____www.isnz.org.nz SpeakersDerekWenmothModernLearningEnvironmentswherestheinnovationWiththebuildingofnewschoolsandtherefurbishmentofotherscomestheopportunitytointegratenewformsofarchitecturenewmaterialsandnewdesigns.Buttherealinnovationoccursinwhathappenswithinthesespaces.Whenmodernlearningpracticeinformsthedesignofmodernlearningpracticeweseeatransformationinhowwethinkofschoolsandschooling.InthiskeynoteDerekwillidentifysomeofthedriversofchangeprovidingexamplesofhowthesearechangingthewayswethinkaboutschoolingandhowthisinturnimpactsonthedesignoflearningspaces.Inparticularhewillfocusontherelationshipbetweenlearningspacesandthedevelopmentoftheskillsanddispositionsouryoungpeoplewillneedtoliveandworkeffectivelyinthe21stcentury.DerekisdirectorofeLearningatCOREEducationanot-for-proiteducationresearchanddevelopmentorganisationbasedinChristchurch.Derekhasabroadbackgroundineducationfromteacherandprincipaltoeducationalpolicyadviser.HeiscurrentlyamemberoftheMinisterofEducationsCrossSectorForumwherehechairstheModernLearningEnvironmentsworkinggroup.Heisalsoamemberofthegovernments21stCenturyReferenceGroupcontributingtothedevelopmentofanationaldigitalstrategy.InrecognitionofhisworkinthisareaDerekwasdesignatedoneof2008sGlobalSixbytheGeorgeLucasEducationalFoundationwhichrecognisesindividualsmakingadifferenceineducation.Heisaregularspeakeratconferencesnationallyandinternationallyandmaintainsablogonmattersrelatingtoe-learningandotheraspectsofinteresttoeducators.FrancesValintinecontinued____andcapabilityarounddigitalandtechnologyintegrationtotheworkplace.From1998-2013inherroleatMediaDesignSchoolsheworkedincollaborationwithsomeofthelargesttechnologycontributorstotheNewZealandeconomywhocrossedilmsoftwarehardwareandthecomputergamesindustries.Overaperiodof15yearsover3500graduatesenteredthehi-techsectorfromMediaDesignSchool.Inearly2011MediaDesignSchoolwassoldtoLaureateInternationalUniversitiesandoverthefollowingtwoyearsFrancesstayedoninherroleasCEOwhileworkingforLaureateaspartofagloballeadershipteamfocusedonstrategicprioritiesandemerginginluencesintheglobaleducationmarket.In2013Francesrealisedthatthefuturereliedincreasinglyonstudentsmakinginformeddecisionsonthesubjectchoicestheymadeatayoungage.Whilethefuturepresentedunlimitedpossibilityforstudentswithspecialistscienceandtechnologyskillsmoststudentsfailedtoseethepotential.TheMindLabwasdevelopedtoaddressthisissueandtoexposestudentsatayoungagetotheunlimitedopportunityandlexibilitythattechnologyinitsmanyformspresents.SinceOctober2013TheMindLabhasbeenworkingwithstudentsandteacherstoprovidetheskillsexperienceandknowledgetobringtechnologyintotheclassroomacrossallsubjectsandatallages.InadditiontoheadingTheMindLabFrancesisaglobaleducationadvisoraboardmemberontheEducationNewZealandboardandtheNewZealandGameDevelopersAssociationandaregularspeakerateventsonthefutureofeducationandtechnology.www.isnz.org.nz PeterBiggsCrashingathousandfathomsintoagorgeleadinginthe21stcenturyAllorganisationstodayareoperatinginanewworlddisorder.Weightandscalenolongercount.Speedandagilitydo.HowdoesaleaderleadinthisageofdisruptionPeterBiggsChiefExecutiveofClemengerBBDOMelbourneoneofthetopiveadvertisingagenciesintheworldwillsharethesecretsofhowtobuildadistinctiveandpurpose-drivenorganisationalbrand.BeforetakinguphisappointmentinMelbourneinMarch2006PeterwasManagingDirectorofClemengerBBDOinWellingtonNewZealand.DuringhistimetheretheagencywasNewZealandAgencyoftheYearin2002and2004andhewaschosenasAgencyChiefExecutiveoftheYearin2003.InAustraliaPeterisChairofChunkyMoveAustraliasleadingcontemporarydancecompany.HeisalsoamemberoftheBoardoftheMelbourneSymphonyOrchestraandtheWheelerCentreforBooksWritingandIdeas.AswellPeterisamemberoftheClemengerGroupAustraliaNewZealandBoard.PeterhasairstclasshonoursdegreeinEnglishLiteratureandLatinfromVictoriaUniversityofWellingtonNewZealand.InNewZealandPeterisChairoftheNewZealandBookCouncilChairofthePaneladvisingtheGovernmentReviewofSymphonyOrchestrasChairoftheGovernmentReferenceGrouponPrivateGivingandPartnershipsfortheArtsherecentlychairedtheGovernmentsCulturalPhilanthropyTaskforceamemberofthenzfrankfurtAdvisoryBoardamemberoftheWorldWar1CentenaryPanelandaTrusteeoftheWellingtonCulinaryEventsTrust.Continuesonthenextpage____HamishEdwards2014ISNZAlumnusSpeakerPlayingtheLongGamelinkingsuccesstoschoolingHamishisasemi-retiredformerentrepreneurwhorunshisowninvestmentirm.HeiscurrentlytheTeamManagerfortheNewZealandAlpineSkiTeamandmanagesaprivatefundforeliteNewZealandathletes.HamishistheChairmanofRightWayanextgenerationAccountingservicesirmwithaNewZealandwidepresence.HeisalsoChairmanofTrustWorksacloudbasedTrustmanagementapplication.HamishEdwardsistheco-founderofXerowhichprovidesSMEaccountingsoftwareandwaslistedontheNewZealandStockExchangeinJune2007.HewasadirectorofXeroandspentmostofhistimepresentingandtalkingtoAccountantsabouthowtoimplementonlinestrategies.FormerlyHamishwastheChiefFinancialOficerofXeroandtookthecompanythroughitsInitialPublicOfferingIPO.HethenwentontoestablishXerointheUnitedKingdomwherehewasresponsibleforbankingrelationshipsstrategicpartnershipsdirectsalesandtheaccountingindustry.HamishcompletedhisBComatOtagoUniversityin1994includingadoublemajorinAccountingandMarketing.HamishhadtheprivilegetoattendScotsCollegeinWellington.HelivesinGreytownwithhiswifeTinekeandhischildrenJackHarryandEmma.www.isnz.org.nz LesterLevyGenerativeGovernanceAspirationInnovationPossibilityandPotentialTherewouldbenoargumentthatconformancethroughiduciaryworkisanessentialpartofgovernancesafeguardingtheorganisationssenseofpurposeandvaluesensuringcompliancewithlegislationregulationandpolicyaswellasbeingfullyfocussedonaccountabilityforperformance.IsthisenoughtoensurethatyourschoolcollegereachesitspotentialTheanswerisno.HowcanthispotentialbereachedTheansweristhroughgenerativegovernance.ThispresentationwillunfoldthenatureofgenerativegovernancebutmoreimportantlyarticulatehowyourBoardcouldoccupythiscriticalgovernancespacetherebyenhancinginaverysigniicantwaythevaluethatyouasaBoardaddtoyourschool.DrLesterLevyistheappointedChairmanoftheAucklandDistrictHealthBoardtheWaitemataDistrictHealthBoardandAucklandTransport.HeistheindependentChairmanoftheinternationalengineeringandenvironmentalconsultancyTonkinTayloraswellastheDeputyChairmanoftheCrownCompanyHealthBeneitsLimited.Theseentitieshaveacombinedannualrevenueofinexcessof4billionassetsofinexcessof16billionandstaffinexcessof20000.LesteristhefoundationChiefExecutiveoftheNewZealandLeadershipInstituteattheUniversityofAucklandandProfessorAdjunctofLeadershipattheUniversityofAucklandBusinessSchool.AgraduateofMedicineandanMBAwithhisformativemanagementbackgroundinlargemulti-nationalsheisbestknownforleadinganumberoforganisationalperformancetransformationsasaChairmanChiefExecutiveandentrepreneurinboththepublicandprivatesectors.LesterhasbeenChiefExecutiveofSouthAucklandHealthnowtheCountiesManukauDistrictHealthBoardtheMercyAscotPrivateHospitalGroupofwhichhewasafounderandtheNewZealandBloodService.HispreviousgovernanceexperienceincludesrolesasChairmanofBoardsofDirectorsinthedomainsofprivatehealthcarebiotechnologyandilmandtelevisionproduction.HehaspreviouslybeensecondedtotheDepartmentofthePrimeMinisterandCabinetasastrategicadvisorandhasbeenawardedtheprestigiousKingsFundInternationalFellowshipfromtheKingsFundinLondon.LesterisaFellowoftheNewZealandInstituteofManagementandistheauthorofthebookLeadershipandtheWhirlpoolEffectandhaspublishedleadershipresearchwidelyintheinternationalacademicpeerreviewedliterature.Inthe2013NewYearsHonoursListLesterwasappointedasaCompanionoftheNewZealandOrderofMeritCNZMforservicestohealthandeducation.PeterBiggscontinued____HewasalsoChairofCreativeNewZealandfrom1999to2006.PeterwasnamedWellingtonianoftheYearin2003andwasappointedaCompanionoftheNewZealandOrderofMeritattheQueensBirthdayHonoursannouncementinJune2013.PeterismarriedtoMaryandhasfourchildren.TheysplittheirtimebetweentheirhomeinMelbourneandtheirfarminNewZealand.Speakerswww.isnz.org.nz ShaunMcCarthyEmpoweringExcellencetheroleofschoolcultureinbuildinginternalandexternalinnovationThebusinessworldhasenthusiasticallygraspedthenotionoforganisationalcultureinparticularhowanorganisationsculturehelpsandinhibitsperformance.Whilstthismayseemarelativelynewphenomenonwithprofessionalsportsteamsnowtalkingendlesslyabouttheimportanceoftheteamscultureresearchintotheroleandimpactoforganisationalculturehasbeenwelldocumentedforover30years.SoisthisrelevanttoschoolsDoesaschoolscultureinluencehowitperformsWhatdoschoolcultureslooklikeForthatmatterwhatiscultureandhowdoesitworkImportantresearchhasshownhowleadersinanyorganisationdirectlyandindirectlyshapetheorganisationsculture.Leaderssettheagendatheysetthestandardsandtheycreateexpectationsforwhatexcellentperformancelookslike.Individualsinleadershippositionsarethecustodiansofculturetheybothcreatethecultureandcontinuallyreinforceitthroughtheirownactions.Infactithasbeensaidthatleadingcultureisthesinglemostimportantroleoftheseniorexecutive.ResearchshowsthatanorganisationscultureimpactsonInnovationexternaladaptabilityandcreativity.Servicequalitycustomeradvocacyandcustomerloyalty.Staffmotivationempowermentsatisfactionandcommitment.Operationalexcellenceintermsofexpenditurecontrolandrevenuegrowth.HumanSynergisticshasquantiiableculturedataonthousandsoforganisationsincludingschoolsprimarysecondaryandtertiary.Thisdatarevealsthechallengesinherentinanyorganisationstrivingforexcellencewherethecustomeristheproductandthecustomerisalsotheownerwhereinstaffaresubjecttoconstantscrutinyandtheorganisationisexpectedtoupholdtraditionsyetbeinnovativeandadaptivetochange.Thissessionwillreviewhowcultureworksitsimpactonperformancereviewspeciicschoolculturedataandhighlightthespecialchallengesfacingschoolsintodaysconstantlyandrapidlychangingworld.ShaunMcCarthyisChairmanofHumanSynergisticsNZLtdandHumanSynergisticsAustraliaPtyLtd.HeisalsoaDirectorofHumanSynergisticsInternationalofIllinoisUSA.Hehasbeeninconsultingfor40years.ThroughouthiscareerShaunhasconsultedtovirtuallyalltypesoforganisationspublicprivateGovernmentnot-for-proitandevenschools.HehasworkedwithPrimeMinistersCEOsfrontlinestaffandfactoryfolks.OutsideofNewZealandandAustraliahehasprovidedconsultingservicesinAsiaUSACanadaUKandContinentalEurope.www.isnz.org.nz StephenHolmesInnovativeSchoolMarketingPositioningThroughPedagogyWhatcountsmostinparentevaluationofanindependentschoolinacompetitivemarketOurindependentschoolsectorresearchinNewZealandAustraliaandelsewhereconsistentlyshowsthatteachersandteachingqualityrisestothetopofthelistforparentsbetheyprospectivecurrentandevenpastparentsintheirjudgmentofaschool.Itishightimeforadeeperconsiderationofevidenceandarticulationaroundthesecoreeducationalvariablestooptimallydeineanddistinguishschoolsinthemarketandvalidatethemeaningofheavilyusedmarketingclaimsaseducationqualityandacademicexcellence.Mostschoolsrecognisethatinaneraofincreasinglyscrutinisedassessmentbyparentsofschoolsthereisaneedforadifferentiatedmarketcommunicationstrategyonethatcansetaschoolapartfromallothersoralmostinamarketfacingsense.ManyPrincipalsHeadsaroundtheworldsaytheyrecognisethisfactbuthavegenuinedificultyinknowinghowtodothisarticulatingsuchcoreaspectsoftheeducationprocess-teachersandteachingpedagogyintoaconvincingandmeaningfulmarketingnarrative.Intheabsenceofthisthereisasamenessaboutthemarketingandmessagingbetweenschoolstheexternalimpressionisthatallschoolslookandfeelasone.Thisprovocativepresentationwilldrawonthepresentersthreedecadesofexperienceincreatinganinnovativeperspectiveonhowteachersandpedagogymayformthebasisforacleanairapproachtomarketmessagingandacompellingandcogentnarrativeforparentaudiences.Thepresentationwillalsoprovideinsightsonhownarrativecanbecommunicatedtoparentmarketsinoptimalways.DrStephenHolmesBEdMBAMEdAdminPhDisoneofthreefoundingpartnersofTheKnowledgePartnershipthemostspecialisededucationconsultancythatgenuinelyoperatesataninternationallevel.Hehasconsultedresearchedandspokenaroundtheworldonmarketbasedstrategyplanningandreputationmanagementinschools.Hehasconductedmorethan200marketanalysisandstrategyreportingassessmentsofuniversitiesschoolsandcollegesglobally.StephenHolmesistheonlyfulltimepractisingconsultantintheworldwithaPhDspeciicallyinmarketinginschools.HavingalsoworkedearlyinhiscareerinleadingindependentschoolsinteachingandmanagementrolesStephenhasaparticularandholisticunderstandingoftherequiredstrategicresponsestothecompetitiveeducationlandscapethatnowshapestudentandparentchoicestudentexperiencepositioningandreputation.HeisalsoaDirectoroftheMaXimizEMarketingExcellenceinEducationbenchmarkingandevaluationprojectadoptedbyalmost100universitiesandindependentschoolsinternationally.Stephenistheauthorofaspecialistbookoneducationmarketingstrategyforschoolsusedbyeducationmarketingcoursesgloballyoverthepastdecade.Speakerswww.isnz.org.nz CliveJonesInnovativePracticeinInternationalEducationthepositiveimpactClivewillexaminetheopportunityforIndependentSchoolstogrowtheirinternationaleducationactivitiesandthepositiveimpactthiscangenerateforthewholeschoolcommunity.HewillalsocompareandcontrasttheperformanceofNewZealandsindependentandpublicschoolssectorsinNewZealandsinternationaleducationindustry.WhatisinnovativepracticeininternationaleducationintheschoolsectorWhatareotherschoolsdoinginthisareaCliveJonesistheGeneralManagerBusinessDevelopmentatEducationNewZealand.Hehasover20yearsseniormanagementandleadershipexperienceinarangeofindustriesincludinghighereducationenergytelecommunicationscentralandlocalgovernment.HeholdsaBachelorofTechnologydegreeandaMastersinBusinessAdministration.AsGeneralManagerBusinessDevelopmentheleadsEducationNewZealandsengagementwithNewZealandsinternationaleducationindustryprovidersandbusinesses.ThroughhighqualitysectorengagementENZsBusinessDevelopmentTeambuildsadeepunderstandingofsupportprioritiesandgrowthopportunitiesbothonshoreandoffshore.ItthenappliesthisinsighttodeinebuildanddeployproductsandservicesdesignedtosupportNewZealandsinternationaleducationindustryandachieveitsambitiousgrowthagenda.ChristineLeightonInnovativeMarketingCommunicationBloggingIn2013StAndrewsCollegeharnessedstudenttalentthroughtheuseofitsTVMediastudiotousestudentvoicetotelltheStAndrewsstorytothewidercommunity.TwohighlyeffectiveonlinecommunicationsweretheThisIsUslipdubinwhicheveryStAndrewsCollegestudentparticipated.FeaturedonYoutubethisvideohashad15000hits.AnotherinnovativeandcollaborativeprojectwastheThreeYearsOnvideomadebystudentsinYear13TVMediawhointerviewediveandsix-year-oldsfromtheJuniorSchoolthreeyearsonfromtheSeptember2010earthquake.ThisvideowasproiledonTVOneNewsandhasalsohadfootageonCTV.YoutubeclipsofCollegelifeandmusicgroupsarealsoregularlyuploadedontotheStAndrewswebsiteandarepopularviewing.SomeStAndrewsCollegestaffarealsonowregularlyusingblogstosharetheirinnovativeclassroompracticesandrelectionswithfollowers.ChristineLeightonbeganherpositionasRectorofStAndrewsCollegeinOctober2007theirstwomantobeappointedtothispositionsincetheCollegewasfounded97yearsago.ChristinehasenjoyedavariedteachingcareerincludingteachingandleadershippositionsatNaylandCollegeTaurangaBoysCollegeandNelsonCollegeforGirls.BeforemovingtoChristchurchshewasPrincipalofStHildasCollegiateSchoolinDunedinfornineyears.Continuesonthenextpage____www.isnz.org.nz PeterClagueInnovationinaVocationconnectingyesterdayssuccessestothoseoftomorrow.PeterClaguewillgivedepartingdelegatesatoolkitofthebesteducationalinnovationstotakeawayfromtheconference.PeterClagueisthecurrentPresidentoftheAssociationoftheHeadsofIndependentSchoolsAHISandanexecutivememberofISNZ.HeistheExecutivePrincipalatKristinSchoolinAlbanywherehehasworkedforthepast15years.HehaspreviouslyservedinOnehungaHighSchoolwasDeputyHeadmasteratMt.AlbertGrammarSchoolandAssociateDeputyHeadatWanganuiCollegiateSchool.BornandraisedinSouthAucklandPetergainedaBAinGeographyandEnglishattheUniversityofAucklandandanMBAatMasseyUniversity.HehasbeenanOutdoorInstructoranauthorofteachingresourcesanationalexaminerandisaregularconsultanttoschoolsinmattersofchangemanagementandorganisationalstructure.SpeakersChristineLeightoncontinued____AsRectoratStAndrewsChrisleadsacoeducationalschoolof1340studentsfromYears113.Christinespassionforeducationhascontinuedtogrowduringher34yearsasateacherandschoolleader.Shehasrecentlybeenco-optedontotheExecutiveoftheAssociationoftheHeadsofIndependentSchoolsAHISandisamemberofAHISAAssociationofHeadsofIndependentSchoolsofAustralia.ChristineisalsoamemberofCQCollectiveIntelligenceforBusinessandhasjustreturnedfromaStrategicLeadershipcourseatHarvardBusinessSchool.Representingthenationsleadingprivateschoolswww.isnz.org.nz GinetteMcDonaldwasbornbytheseainWellington.FromalargenoisyIrishFrenchfamilyherindependentspiritwasnurturedbyherparentsherconventschoolandtheprevailingcandoKiwiattitude.Shebeganactingprofessionallyattheageof14atWellingtonsDownstageTheatre.Hergum-chewingvowel-challengedalteregoLynofTawawasborntwoyearslater.LynofTawawithherenthusiasticpromotionofKiwiproductshasbecomeinherownwordsaCulturalAmbassadorandCertiiableLivingTreasure.Ginettescareerhasspannedover30yearsincludingaiveyearstintinEnglandinthe1970s.Asanactressshehasalsodoneanenormousamountoftheatretelevisionandradioinbothcountries.FormanyyearssheworkedforTelevisionNewZealandasadramaproduceranddirector.Shehaswrittenarticlesopinioncolumnsreviewsafterdinnerspeechesanddebates.Shehaswonnumerousawardsforactingproducingandpublicspeaking.GinettestelevisionroleshaveincludedhostingthegardenmakeovershowGroundForcethelight-heartedPAforaDayandshewasoneoftheparticipantsinTVOnesTheGreatNewZealandSpellingBee.SheappearedinthedocumentaryDunniesDownUnderplumbingthedepthsofNewZealanderslavatoryhabitsandalsoonadocumentaryWartsnAll.GinettehasappearedatWellingtonsCircaTheatreinAPassionateWomanplayingthetitlerole.MostrecentlyshewontheInternationalBestPerformanceattheWorldplayRadioDramaconferenceinDublin.SheisanavidconsumerofKiwiProductparticularlythefoodandcanstilldeliverthegoodsbecauseIcanhonestlysayIvegoteverythingIhad20yearsagoitsalljustabitlower.GinetteMcDonaldDinnerSpeakerwww.isnz.org.nzTHEAGENTSOFCHANGE RegistrationDetailsRegistrationopensMonday14April2014costslistedareperpersonandinclusiveofGSTFullregistrationPartnerSpouseRegistrationEarlybirdratebyFriday23May850After23May925EarlybirdratebyFriday23May725After23May800MarshCocktailFunctionISNZConferenceDinner53perperson150perpersonFullregistrationandpartnerspouseregistrationincludesadmissiontotheMarshCocktailFunctiononFriday20JuneandtheISNZConferenceDinnerSaturday21June.ThosewhomaybeaccompanyingdelegatesandarenotregisteredtoattendconferencesessionsmayattendtheMarshCocktailfunctionandtheISNZConferencedinneratthefollowingcostRegisteronlineatwww.isnz.org.nzRegistrationenquires6444712022ACCOMMODATIONDelegatesareresponsibleforbookingtheirownaccommodation.Accommodationandincidentalexpenseswillbebilledtodelegatesuponcheck-out.ClassicRoomforone205pernightClassicRoomfortwo235pernightExecutiveRoomforone255pernightExecutiveRoomfortwo285pernightAlternativehotelaccommodationinAucklandCBD.Doubleroomratesquotedonlineasat7April2014andinclusiveofGSTRoomreservationscanbemadeatwww.isnz.org.nzfollowthelinkonthehomepageorbyphoningTheLanghamAucklandandquotingIndependentSchoolsofNewZealandAnnualConference2014.Toll-freefromNewZealand0800616261toll-freefromAustralia1800616261.LanghamClubRoomforoneortwoguests395pernight.Pleaserefertothehotelwebsitewww.langhamhotels.co.nzfordetailsonLanghamClubRoombeneitsandservices.BookingyouraccommodationatTheLanghamAucklandTheseratesareGSTinclusiveandincludefullbuffetbreakfastinEightandWiFi.HeritageAucklandTel093798553Roomsfrom189pernightStamfordPlazaTel093098888Roomsfrom159pernightTheQuadrantTel0800874683Roomsfrom169pernightwww.isnz.org.nz ISNZMemberSchoolsACGParnellCollegeACGSeniorCollegeACGStrathallanACGSunderlandAucklandInternationalCollegeCarncotIndependentSchoolChiltonSaintJamesSchoolChristsCollegeDilworthSchoolDiocesanSchoolforGirlsFicinoSchoolHereworthSchoolHuanuiCollegeHuntleySchoolKingsCollegeKingsSchoolKristinSchoolMatahuiRoadSchoolMedburySchoolPinehurstSchoolQueenMargaretCollegeRangiRuruGirlsSchoolRangitaikiIndependentSchoolSaintKentigernCollegeSaintKentigernBoysSchoolSaintKentigernGirlsSchoolSamuelMarsdenCollegiateSchoolSamuelMarsdenCollegiateSchoolWhitbyScotsCollegeSelwynHouseSchoolSevenOaksSchoolSouthwellSchoolSpringbankSchoolStAndrewsCollegeStCuthbertsCollegeStGeorgesPreparatorySchoolStMargaretsCollegeStMarksChurchSchoolStPaulsCollegiateSchoolStPetersSchoolCambridgeTheCathedralGrammarSchoolTheCorelliInternationalAcademicSchooloftheArtsWaihiSchoolWellesleyCollegeWentworthSchoolandCollegewww.isnz.org.nz RepresentingthenationsleadingprivateschoolsPhoneFAxemAiL64447120226444724635fsz.rg.zwww.sz.rg.z